During an initial brainstorming session, our experts were split into groups, where they came up with a longlist of ideas, including pop-up privacy hubs in IKEA stores and public spaces; adaptable and customisable furniture lines; room settings designed for privacy; and encouraging local school tours to run privacy education seminars.
Each group then developed one or two of their best ideas with the support of an illustrator, who created a visual sketch of them for the final exercise: pitching to the IKEA team.
SO, WHAT COMES NEXT?
With ongoing input from our experts, all the ideas developed during the Open House event are with the IKEA Innovation Team, who will use them to identify and explore possible new solutions for IKEA customers.
Everything we learned from the event helps us continue to inspire and enable more people around the world – no matter how or where they live – to live a better everyday life at home, by getting the breathing space they need there.
Over the coming weeks and months, we’ll be sharing more about these ideas, in addition to further reflections from some of our Open House experts. So watch this space!